San Jose buyers search in part numbers.
Hardware engineers don't google “best supplier” — they google the connector, the tolerance, the datasheet. If your catalog isn't crawlable at that depth, you don't exist in Silicon Valley.
Half your buyers are 8,000 miles away.
Valley hardware queries come from Taipei, Penang, and Munich as much as from down the 101. We split the architecture: spec pages rank globally, service pages hold the San Jose local pack.
Asked by San Jose clients.
Our catalog is 30,000 SKUs in PDFs. Realistic?
Yes — that's an extraction project, not a rewrite. We generate structured product pages from your existing data and let the long tail do the ranking.
Distributors outrank us for our own parts.
Because their pages are structured and yours are PDFs. Manufacturer pages with stock, specs, and schema reliably reclaim those SERPs.
Does the San Jose local pack even matter in B2B?
For services with a truck involved — assembly, rework, calibration, same-day stock — it's decisive. For components, global spec pages matter more. We do both, separately.
Make your catalog searchable.
Free audit: which spec queries you're invisible for, and what the pages would take.
Run my audit