White label web development with the wholesale prices printed on the page.
Every white-label shop promises invisibility. Almost none will tell you what a website costs before a "growth call." Here's the whole counter: one senior developer in Austin, per-project wholesale rates in plain sight, a written number in 24 hours — your logo on the deliverable, your client's name on the code.
The math every agency runs and no vendor prints.
Three deals, worked openly. The middle column is the only one we set — your retail is your call, and it never gets discussed with anyone but you.
"SAY YOU QUOTE" IS AN ILLUSTRATION — RETAIL BANDS PER WEBFX ($6,500–$15,000 BASIC) AND DESIGNRUSH'S 2026 GUIDE (MOST BUSINESS BUILDS $12,000–$150,000). SEAT AND PLAN PRICES ARE THE VENDORS' OWN, PUBLISHED SEPTEMBER 2026. FREELANCE ROUTE, FOR COMPLETENESS: CODEABLE $80–$120/HR PLUS A FIXED 17.5% FEE; UPWORK'S OWN GUIDE PUTS EXPERTS AT $50–$200/HR.
Invisibility isn't a promise. It's a procedure.
Two-thirds of agencies already resell white-label work under their own brand (Vendasta, 2023), and only 19% still do everything in-house (AgencyAnalytics, 2023). The play isn't in question. The rules are — so here are the ones this desk runs by, in writing.
You keep the portfolio. We keep the invoice. Your case-study page grows with every build; ours stays empty on purpose.
Your brand on every deliverable — staging on your subdomain, design files, docs, and admin panels carrying your logo, an NDA signed before the first file moves.
Never on your client's calls, never in their inbox. You present the work; we build it. If your client writes to us by accident, the reply comes from you.
Your client's site never appears in our portfolio, our socials, or our sales calls — because we don't have sales calls.
Code, database, hosting, admin — handed to your agency at launch, for you to hand to your client. Transferred, not licensed. No $199-a-month "website as a service" hostage models.
Austin hours. Your 9 AM is our 9 AM — not the tail end of a shift nine time zones away. Revisions land the same business day they're asked for, not tomorrow's.
If your client ever asks who built it, the honest answer is "my team" — because for this job, that's exactly what this desk is.
What the counter stocks — and what it honestly doesn't.
Campaign pages designed and shipped in five business days — built to your client's brand book or to a design we draft under yours. The cheapest way to test this desk; most trade accounts start here.
Marketing sites on the platform running 40.2% of the web (W3Techs, September 2026) — custom theme, no page-builder spaghetti, editors your client can't break. Your agency keeps the admin until you hand it over.
WooCommerce — 47.7% of all online stores run it — and PrestaShop where it fits better. Catalog, payments, shipping, taxes wired and tested with real products before your client sees a link.
The quote your agency usually turns down: client portals, dashboards, booking flows, internal tools — Go and PostgreSQL, boring on purpose. Sell the project you've been referring away.
The half-built site the last freelancer walked away from, scoped honestly within 24 hours: what's salvageable, what isn't, and a fixed number to finish it — so you stop apologizing to your client.
No hour meters, no seat rentals, no maintenance plans sold as handcuffs. Search work under your label lives at its own counter: white label SEO. Mobile-feel apps ship as installable web apps — one codebase, no app-store tax.
The person quoting your project is the person building it.
The white-label industry sells headcount: "90+ person team," matrix squads, dedicated resources, a specialist rotation every month. A bench that size can absorb anything — it also makes your project ticket #91, built by whoever was free on Monday.
This desk works the other way. One senior developer, fifteen-plus years, the same name on the quote, the commits, and the handoff. Your revisions don't get re-explained to a new face mid-project, and "can we jump on a quick call with the developer" has exactly one answer — with me, on your side of the table, never your client's.
The honest ceiling that comes with it: a solo desk doesn't take every job. Every quote carries written start and ship dates — if the month is full, you'll know before you commit, not after. What never happens here is the bench's quiet failure: your project handed sideways to someone you've never vetted.
What agency owners ask before the first order.
Answered the way the quote will be — plainly, in writing, with numbers where numbers belong.
T-01.What does white label web development actually cost?
The list is at the top of the page — from $950 for a landing page to $6,900+ for a web app, per project, wholesale. For scale: the big white-label shops sell $1,299–$9,999 monthly plans or $2,990–$5,150/mo dedicated developers, payable in months you sell nothing; premium freelancers run $80–$120/hr plus fees. Here a price exists only when a project does, and it's in writing before work starts.
T-02.Will my client ever find out?
Not from this side of the counter. The ghost rules above are the working procedure, not marketing: your subdomain, your logo on deliverables, an NDA before the first file, zero contact with your client, and no portfolio rights claimed — ever. The riskiest leak in white-label work is the vendor's own case-study page; this one stays empty on purpose.
T-03.Who owns the code, the site, the hosting?
Your agency at handoff, your client after you invoice them — repository, database, hosting account, admin credentials, transferred outright. No website-as-a-service models where the site dies with a $199 monthly payment, no license walls. If your client leaves you someday (it happens), the site goes with them cleanly — which is exactly why clients trust agencies that work this way.
T-04.Do I get the same developer every project?
Yes — there's exactly one, and you'll know his name. No monthly specialist rotation, no "your resource has been reassigned." Your brand standards, code conventions, and pet peeves get learned once. And the hours are Austin's, so your 4 PM fire is handled at 4 PM, not during tomorrow's overseas morning.
T-05.What if I land three projects at once?
The answer a 90-person bench won't give you: a solo desk has a ceiling, and it's managed in writing. Every quote carries start and ship dates, so you know capacity before you promise your client anything. Land three at once and they're queued honestly — or I tell you which one I can't take, in time for you to place it elsewhere. What never happens: your project quietly handed to a stranger because the calendar got tight.
T-06.How do we try this without betting a real client on it?
Order the smallest thing on the list. A $950 landing page shows you the communication, the staging setup, the handoff quality, and whether the ghost rules hold — for less than one month of anyone's seat plan, with no signup fee and nothing recurring. Most trade accounts here started exactly that way. If it's not good enough to put your logo on, you'll know in five business days.